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The M1X's Bright Idea For Apollo Lighting
Apollo Lighting are leading designers and manufacturers of interior and exterior lighting for commercial, industrial, healthcare and leisure applications.
Their innovative range of lighting combines the very finest materials and finishes with the latest and most efficient light sources. However, in order to keep ahead of fierce competition, it was essential that Apollo updated their promotional literature to a more modern style that reflected their innovative credentials.
The M1X’s contract with them has seen the team completely re-designing and producing, from scratch, a 200 page hard back catalogue of all Apollo’s products. The catalogue is split into thirteen easy to use sections which include: General, Emergency, Exterior, Healthcare, Sport & Leisure and Technical. Each section contains brand new photography, in depth descriptions of features, technical details, materials and sizes of each individual product. These fabulous new binders will be used by the sales team when visiting clients, to display all the products in an interesting and informative way.
Alexis Bradbury, Managing Director of The M1X said: “This project is one of our largest and certainly the most challenging yet, especially starting a catalogue of this magnitude and technical content from scratch. A lot of blood, sweat and tears from both us and the Apollo team have gone into producing this catalogue. When we see how much we have achieved though, it makes it all worth it.”
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Tel: +44 (0)1924 499444 | Email: info@them1x.co.uk
The Mix Marketing Ltd | Caxton Buildings | 3 Queen Street | Mirfield | West Yorkshire | WF14 8AH
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